This User Privacy Notice ("Privacy Notice") has been prepared by Latro Kimya Dış Ticaret A.Ş. ("Latro" or "Company") for our valuable user, in order to fulfill our obligation to inform you, the data subject who is a subscriber, in accordance with the Personal Data Protection Law No. 6698 ("DP Law"), regarding the protection of personal data. With this Privacy Notice, the procedures that our Company must comply with during the processing of your personal data and your rights and freedoms as the data subject have been explained.

  1. Purposes and Legal Bases for Processing of your Personal Data

As per the DP Law, Latro is referred to as the "Data Controller" and your personal data as a user is collected and processed by Latro based on the personal data processing conditions set out in Article 5 of the DP Law for the following purposes and legal bases:

Based on the legal basis of being mandatory for fulfilling the legal obligation of the data controller and clearly stipulated by laws;

  • To ensure that legal processes and activities are conducted in compliance with the legislation,
  • To fulfill official requests from authorities,
  • To comply with limitation of storage obligations stipulated by legislation,
  • To respond to requests of data subject in compliance with the legislation and carry out necessary procedures,
  • To make necessary arrangements to ensure that the processed data is up-to-date and accurate.

Based on the legal reason that data processing is mandatory for the establishment, exercise or protection of a right;

  • Establishment and performance of the user agreement,
  • Conducting the purchase process of goods and services,
  • Receiving and responding to your questions and complaints.

Based on the legal reason that data processing is mandatory for the legitimate interests of the data controller, provided that it does not harm the fundamental rights and freedoms of the data subject;

  • To manage internal control and audit activities,
  • To plan company-wide reporting and business development activities,
  • To conduct storage and archiving activities.
  • Planning and executing the business strategies of our Company,
  • Conducting processes related to product and service loyalty (planning and executing necessary activities for promoting our products and services),
  • Executing product and service production and operation processes,
  • Performing activities aimed at ensuring customer relations and satisfaction, for the purpose of improving the services provided and increasing the customer experience.

If you give your explicit consent;

  • Data analytics for campaign and marketing purposes,
  • Statistical evaluations and market researches,
  • Conducting campaigns and marketing activities with business partners within Latro Group Companies.
  1. Processed your Personal Data

For the purposes of this Privacy Notice, Personal Data means any information about an identifiable individual. Personal Data excludes anonymous or de-identified data that is not associated with a particular individual.

Categories of Personal Data

Processed Personal Data

Identity Information

We collect and process your name and surname information in order to establish and perform our business relationship with you.

Contact Information

We request and process contact information including your phone number and email address in order to communicate with you.

Transaction Security Information

Your transaction security information, such as your IP address, geographical location, browser type and version, and operating system, as well as information about your computer, may be processed during your visit to our website. Information related to your visit, such as referral source, visit duration, page views, and site navigation, may also be processed.

  1. Method of Collection of Personal Data

According to the DP Law, Latro is referred to as the "Data Controller," and your personal data as an user is collected through the registration form on our website, through automated or non-automated electronic means, based on the purposes and legal reasons stated below and in accordance with the personal data processing conditions specified in Article 5 of the DP Law.

  1. Transfer of Your Personal Data

Your personal data collected for the fulfillment of the Purposes stated above may be transferred to (i) third parties that our Company receives support for information security processes, (ii) for the purpose of conducting and planning business activities, we may disclose your personal data to the business partners, contractors we work with specifically for the job, and service providers located domestically or internationally, provided that you have given your explicit consent, (iii) Latro Group Companies with your explicit consent for the purpose of conducting operational processes, (iv) consultancy firms that are supported in legal and similar fields for the purpose of defending our rights in the event of a dispute and (v) competent authorities and institutions to the extent required to fulfill legal or regulatory obligations or requests.

  1. Your Rights

By applying to Latro pursuant to Article 11 of the DP Law, you have below rights;

  • to find out whether your Personal Data is processed or not,
  • to request information about your Personal Data, if it has been processed,
  • to learn the purpose of processing your Personal Data and whether they are used in accordance with its purpose,
  • to know the third parties to which your Personal Data is transferred, in the country or abroad,
  • to request rectification of your Personal Data if it is incomplete or incorrectly processed,
  • to request the erasure or destruction of your Personal Data in the event that the reasons requiring its processing cease to exist, in order for the reasons to be evaluated within the principles of purpose, duration, and legitimacy,
  • In case of rectification, erasure, or destruction of your Personal Data, to request that such procedures be notified to the third parties to which the Personal Data has been transferred,
  • In case of emergence of a result detriment to you by analyzing the personal data exclusively by automatic means, to object to this result,
  • to request compensation for the damage arising from unlawful processing of your Personal Data being processed unlawfully.

Your personal data is stored with great care by Latro in accordance with information security standards and procedures by providing the necessary technical infrastructure. You can submit your requests regarding your rights to Mahmutbey Mah. Taşocağı Yolu Cad. No:19/3/12 Bağcılar/İstanbul, our company address, by sending them to our company via a notary or registered mail, in accordance with the Communiqué on the Procedures and Principles of Application to Data Controller.

let's create new possibilities together